Punter Southall Aspire launches employee engagement service

Steve Butler, Punter Southall Aspire
Steve Butler, Punter Southall Aspire

Punter Southall Aspire has teamed up with software solution Engagement Multiplier to deliver an employee engagement service to employer clients.

The deal follows Punter Southall Aspire’s investment in specialist branding and communications agency, Future Kings, announced last month.

The Engagement Multiplier agreement will enable HR teams to measure levels of engagement, and whether their efforts to increase employee engagement are effective. Punter Southall Aspire says the two initiatives are part of its long-term strategy of building a fully integrated workplace saving offer and says further initiatives will be announced in the coming months. The new online service will be available to Punter Southall Aspire clients immediately.

Hosted online, Engagement Multiplier asks employees to fill out a 12-question survey every three months. Employers then receive an Engagement Report that shows where the organisation is best engaged and where it needs to focus greater attention. Engagement Multiplier was launched three years ago in the US.

Punter Southall Aspire says it wishes to promote employee engagement services because of the importance of engagement to businesses looking to retain a competitive edge It points to Deloitte’s Human Capital Trends research published earlier this year which found that 85 per cent of HR leaders globally rank employed engagement as a top priority. It also cites separate research published in 2015 by Aberdeen Group, Employee Engagement: Paving the Way to Happy Customers, which found that engaged organisations achieve 26 per cent greater year-over-year increase in annual revenue, compared to those firms who don’t have engagement programs.

Punter Southall Aspire chief executive Steve Butler says: “Employee engagement is a valuable investment for a business of any size. It provides a simple, structured path and framework to improving company culture, beating competitors and growing profit.

“While it might seem like a simple thing to do, many organisations don’t ask employees how they’re feeling, don’t listen to them and don’t take communicating with them seriously. The results of this can be costly. Engagement drives strong recruitment and retention, morale and productivity. Lack of it can also stifle innovation and agility, directly impacting productivity and profits.”